I made a bad joke last week. I offered the suggestion that since the War on Terror and the War on Drugs are both inherently unwinnable, the President of the United States of America should turn his focus to the Cola Wars.
I am almost certain that a show of force would almost certainly result in the manufacturers of Brand Y backing down utterly and completely. When those trucks full of Cola Brand X came rolling into town, the former Brand Y drinkers would welcome them as liberators.
I think I could serve as an interpreter during the interim period, I actually drink both brands. I find one of them goes well with greasy food but is a bit gritty on its own. I mean that in NO disrespect.