WAP
More and more people are getting web enabled devices every day. The iPhone gets the lion’s share of media attention, but they are not the only game in town. The huge amount of advertising and press coverage is going to create a demand that will surge when prices inevitably come down in the future. Wireless internet service is becoming more widespread and affordable as well.
The people that are falling behind in this march forward are businesses with a web presence that does not include any wap site design. Virgin Mobile is encouraging a grassroots development or wap content by providing a platform for creativity and rewarding contributors with credits. User generated mobile friendly content is going to get more people surfing on their phones. I am fascinated by the fact that some WAP servers can recognize what kind of device is requesting access and then they can send a version of the site that is optimized for that particular device.
Businesses without a mobile website design reward surfers who visit their URL on a mobile phone with a jumbled up mess that may or may not be functional.
GoLiveMobile.com is a mobile wap site hosting company. Homepage Forking is a cool term that refers to the process of directing mobile visitors to the mobile version of your website. For other terms and marketing ideas that you may not have heard of yet, go check out Go Live Mobile.
